After Apple's epic fail, its worth reading about how much effort Google has put into the making of accurate digital maps available for navigation and other location based services.
Alexis Madrigal writes in The Atlantic:
The sheer amount of human effort that goes into Google's maps is just mind-boggling. Every road that you see slightly askew in the top image has been hand-massaged by a human. The most telling moment for me came when we looked at couple of the several thousand user reports of problems with Google Maps that come in every day. The Geo team tries to address the majority of fixable problems within minutes. One complaint reported that Google did not show a new roundabout that had been built in a rural part of the country. The satellite imagery did not show the change, but a Street View car had recently driven down the street and its tracks showed the new road perfectly.
..and on Google's extended vision of capturing geographic information:
It's common when we discuss the future of maps to reference the Borgesian dream of a 1:1 map of the entire world. It seems like a ridiculous notion that we would need a complete representation of the world when we already have the world itself. But to take scholar Nathan Jurgenson's conception of augmented reality seriously, we would have to believe that every physical space is, in his words, "interpenetrated" with information. All physical spaces already are also informational spaces. We humans all hold a Borgesian map in our heads of the places we know and we use it to navigate and compute physical space. Google's strategy is to bring all our mental maps together and process them into accessible, useful forms.
Alexis Madrigal writes in The Atlantic:
The sheer amount of human effort that goes into Google's maps is just mind-boggling. Every road that you see slightly askew in the top image has been hand-massaged by a human. The most telling moment for me came when we looked at couple of the several thousand user reports of problems with Google Maps that come in every day. The Geo team tries to address the majority of fixable problems within minutes. One complaint reported that Google did not show a new roundabout that had been built in a rural part of the country. The satellite imagery did not show the change, but a Street View car had recently driven down the street and its tracks showed the new road perfectly.
..and on Google's extended vision of capturing geographic information:
It's common when we discuss the future of maps to reference the Borgesian dream of a 1:1 map of the entire world. It seems like a ridiculous notion that we would need a complete representation of the world when we already have the world itself. But to take scholar Nathan Jurgenson's conception of augmented reality seriously, we would have to believe that every physical space is, in his words, "interpenetrated" with information. All physical spaces already are also informational spaces. We humans all hold a Borgesian map in our heads of the places we know and we use it to navigate and compute physical space. Google's strategy is to bring all our mental maps together and process them into accessible, useful forms.
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